Privacy Policy

1. Information We Collect

Depending on how you interact with AB Collection, we may collect information such as:

Personal Information

• Full name
• Mobile number
• Email address
• Delivery address
• City and other delivery-related information

Order Information

When you purchase a product, we may collect information relating to:

• Products purchased
• Size
• Colour
• Order details
• Delivery information
• Order status

Communication Information

If you contact us through email, phone, WhatsApp, or other available channels, we may retain information necessary to respond to your request and provide customer support.

Early Access / Pre-Launch Information

If you voluntarily register for AB Collection Early Access, we may collect your email address and the date/time of registration for the purpose of providing Early Access communications and relevant launch information.

2. How We Use Your Information

We may use collected information to:

• Process and fulfil orders
• Deliver products
• Communicate regarding orders
• Provide customer support
• Process eligible exchanges
• Respond to enquiries
• Send Early Access or launch communications where you have requested them
• Improve our website, products, services, and customer experience
• Prevent fraud, misuse, and unauthorized activity
• Maintain business and transaction records
• Comply with applicable legal requirements

We do not use your information for purposes unrelated to the operation of AB Collection unless permitted by law or otherwise disclosed to you.

3. Marketing Communications

If you voluntarily provide your email address or otherwise opt in to receive communications, we may use it to send information relating to:

• Product launches
• Early Access
• Offers
• New collections
• Important brand updates

You may request that we stop sending marketing communications by contacting us.

4. Sharing of Information

We may share necessary information with trusted service providers where required to operate our business, including:

• Shipping and logistics providers
• Payment service providers
• Website and technology providers
• Customer-support service providers
• Other vendors required to fulfil your order or provide our services

We do not sell your personal information as a business practice.

Information may also be disclosed where required by applicable law, legal process, government authority, or to protect our rights and the security of our customers and services.

5. Payment Information

Payments may be processed through third-party payment providers.

AB Collection does not intentionally store complete payment-card information such as full card numbers when payment is processed through an external payment provider.

Payment information is handled according to the applicable payment provider's policies and security practices.

6. Cookies and Similar Technologies

Our website may use cookies, local storage, analytics tools, or similar technologies to:

• Keep the website functioning
• Remember certain preferences
• Improve user experience
• Understand website usage
• Support relevant website functionality

You may be able to control certain cookie or browser-storage settings through your browser or device.

Disabling certain technologies may affect some website functionality.

7. Data Security

We take reasonable measures to protect personal information against unauthorized access, misuse, alteration, disclosure, or destruction.

However, no internet-based system can be guaranteed to be completely secure.

8. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including order fulfilment, customer support, business records, legal obligations, dispute resolution, and legitimate business requirements.

The applicable retention period may vary depending on the type of information and the purpose for which it was collected.

9. Your Choices

You may contact us to:

• Ask about personal information associated with your interactions with AB Collection
• Request correction of inaccurate information
• Request cessation of marketing communications
• Raise questions regarding our handling of your personal information

Requests will be handled subject to applicable law and legitimate business, legal, and record-keeping requirements.

10. Children's Privacy

Our website and products are intended for general consumers and are not specifically directed toward children.

We do not knowingly seek to collect personal information from children for purposes unrelated to providing our services.

11. Third-Party Websites

Our website may contain links or integrations to third-party websites and services.

AB Collection is not responsible for the privacy practices or content of third-party websites.

We recommend reviewing their privacy policies before providing personal information.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time.

Any updated version will be published on this page with a revised "Last Updated" date.